The influencer world involves several areas of expertise— from fashion to beauty, food, travel and lifestyle. We have established which fashion & beauty, along with travel influencers, have caught our eye, so why not cover which lifestyle influencers stand out, taking a slight luxury route!
Luxury lifestyle influencers that are currently killing it:
Masoom Minawala is the epitome of a luxury lifestyle influencer, an inspiration to many, and always supporting Indian homegrown brands although residing in Belgium. Her content varies from fashion to finance, beauty, homegrown finds and more, never forgetting her Indian roots. She has grown exponentially as an influencer, testing waters in various aspects, being a part of several events and happenings, with the recent Cannes Festival as one of them.
#Opinionatedbrunette and #Brunettereview are the hashtags Himani Rajiv Singh uses to share her thoughts on everything lifestyle, from books to skincare and makeup. A luxury lifestyle influencer, she stays true to herself in the content she produces, sharing the most honest opinions, keeping everything crisp and to the point.
If you're looking to amp up your home, then Rohina is who you should follow! She shares simple hacks— most being budget-friendly, making things seem luxurious but on a budget! With an award for The Economic Times Rising Star, she is an interior enthusiast with a brand of her own— AA Living.
With the motto 'Simplifying Skincare, Fashion & Life, one video at a time', Gia Kashyap's content is a mix of fashion, beauty, travel and lifestyle. Her videos involve hacks you can use to streamline everyday aspects, helping her followers with every possible scenario. Her content will surely leave you satisfied, taking back some hack or the other. Gia is also the founder of a jewellery brand— Lilou Collection.
A key opinion leader of lifestyle and luxury, Rizwan Bachav is a popular men's fashion and lifestyle influencer, having won Influencer of the Year (male) by Parcos and Luxury Influencer of the Year by Exhibit. His love for luxury cars, watches, fashion and travel is clearly showcased in his aesthetic content. An I-Banking professional and a Marathoner, he surely dons several hats.
Also a men's lifestyle influencer— Riaan George is a Mumbai-Colombo-based luxury content creator and strategist, bagging Cosmo's Best Luxury Blogger, having a knack for all things cars, fashion and grooming. His content is engaging, authentic and fun to watch, covering almost everything that interests the male gender. His series 'Lessons in Luxury' is an insightful take on various luxurious aspects.
Riya Jain's content is a mix of fashion, lifestyle, and her life, involving hacks, hauls, and more! Her content is fun and super relatable, catering to all those looking for some lifestyle and fashion tips. Her style is unique yet doable, always keeping up with the recent trends.
Rij Eappen is a luxury men's influencer covering luxury lifestyle, fashion, auto, F&B, alongside travel-related content. His collaborations involve several luxury brands, with content that takes you through his life. His style is trendy, and he always manages to look dapper in everything.
Having started as a YouTuber, Scherezade Shroff— popularly known as Sherry Shroff, her content involves giving everyone an insight into her life as an influencer. She shares relatable content, with her husband and dog making special appearances in several videos. Her content is a mix of fashion, beauty, food, and everything lifestyle!
Arvind Vijaymohan is a lifestyle influencer who loves everything luxury. A lifestyle columnist and collector of experiences and objects, Arvind shows his love for luxury through his photos and videos, mostly shedding light on cars, watches and fashion as aspects of lifestyle. He is also the founder and CEO of Artery— an art market intelligence firm that serves as a vital resource for research, collect and investment in Indian art.